New Delhi, India : DreamFolks, a prominent airport and travel services aggregator in India, has formed a partnership with Looks Salon, a distinguished brand in the Indian beauty and grooming sector. This collaboration marks DreamFolks’ expansion into the lifestyle services domain, broadening its range of offerings beyond travel-related services.
By introducing beauty and grooming services, DreamFolks aims to enhance its customer loyalty programs, thereby increasing the value it offers to its clientele. The expansion to Looks Salon’s extensive network of over 200 outlets across the country will enable customers of DreamFolks Clients and members of the DreamFolks Club to access a wide range of services provided by experienced stylists and beauty professionals. These services encompass manicures, pedicures, clean-ups, facials, haircuts, and more, all efficiently managed through DreamFolks’ proprietary technology platform.
This strategic partnership will enhance the value proposition of DreamFolks’ existing clients, making their card offerings more appealing to customers. Moreover, it signifies a strategic shift for DreamFolks towards broadening its services beyond airport-related offerings, catering to both corporate entities and individuals with memberships in the DreamFolks Club. By expanding its revenue sources beyond lounge services and banking clients, DreamFolks aims not only to bolster its market presence but also to attract new corporate customers.