Castrol, a leading lubricant brand in India, has partnered with KTM, a premium motorcycle brand. Castrol POWER1, the company’s high-performance lubricant, will serve as the official Performance Partner for the highly anticipated second season of the KTM Cup 2024. This collaboration reflects Castrol’s growing emphasis on promoting and enhancing performance motorsports in India. The KTM Cup is the country’s largest Racing Championship, drawing participants from across India.
Expressing excitement about this partnership, Mr. Rohit Talwar, Vice President and Head of Marketing at Castrol India Limited, stated, “We are thrilled to announce our dynamic collaboration with KTM as a performance partner, marking the first time we will be powering the electrifying KTM Cup Season 2. This partnership showcases our commitment to excellence and innovation in performance engine oils. By joining forces, we aim to unleash the full potential of KTM riders and machines. Get ready to witness the fusion of speed, precision, and endurance as Castrol’s cutting-edge technology meets the challenge of the track. This tournament will redefine performance limits, demonstrating the unrivaled capabilities of Castrol in powering KTM champions to victory.”
Mr. Sumeet Narang, President and BU Head-Probiking (KTM) at Bajaj Auto Limited, emphasized KTM’s ongoing dedication to fostering a vibrant racing culture with the second season of the KTM CUP. With over 1,000 proud KTM owners participating in the inaugural season, the collaboration with Castrol engine oils as the Performance Partner further strengthens their commitment to excellence on the track. Together, they aim to welcome women and amateur riders, nurturing talent and transforming ambitious enthusiasts into seasoned pro-bikers. Enthusiasts across India are invited to join the excitement of KTM CUP Season 2, where the thrill of racing awaits.
The on-ground selections for India’s largest racing championship will be held in four cities starting from Coimbatore on March 22 to 24, Delhi on April 13 and 14, Mumbai from April 26 to 28, and Kolkata on May 11 and 12, 2024.
Castrol’s extensive experience in motorsports has led to the development of Castrol’s POWER1 lubricants, specifically designed to enhance motorcycle performance. The association with KTM Cup 2024 will prominently showcase the power and prowess offered by Castrol POWER1 lubricants. Following rigorous pan-India selections and the final race, the winners of the KTM Cup 2024 will have the opportunity to be trained by MotoGP legends and champions at the Red Bull Ring in Spielberg, Austria.