In October 2024, Royal Enfield achieved record monthly sales of 110,574 motorcycles, marking the highest figures in the brand’s history. This represents a 31% increase compared to the same month last year, when 84,435 motorcycles were sold. The company also exported 8,688 motorcycles this October, up from 3,477 during the same period last year.
B. Govindarajan, CEO of Royal Enfield, commented on the outstanding performance: “October has been remarkable for Royal Enfield, with over 100,000 sales in a single month! This has been our biggest festive season sale, surpassing all previous records. Last month, we entered the Bangladesh market, and the response has been incredible. Our new and existing motorcycles are performing well, and we are optimistic that our upcoming launches will help maintain this growth momentum. As we embark on the next chapter of sustainable mobility, we are excited to shape the future of motorcycling while continuing to deliver the essence of pure riding experiences.”
Motorcycle Sales:
October 2024 vs. 2023:
- Domestic: 101,886 (up 26% from 80,958
- Exports: 8,688 (up 150% from 3,477)
- Total: 110,574 (up 31% from 84,435)
Year-to-Date:
- Domestic: 512,729 (up 3% from 497,845)
- Exports: 52,624 (up 21% from 43,576)
- Total: 565,353 (up 4% from 541,421)