Key Highlights
- Royal Enfield partners with Flipkart for online motorcycle sales
- Entire 350cc range – Bullet, Classic, Hunter, Goan Classic and Meteor – available from Sept 22, 2025
- Launch in five cities: Bengaluru, Gurugram, Kolkata, Lucknow, and Mumbai
- Flexible payment options and full GST input eligibility for customers
- Deliveries and after-sales support through Royal Enfield authorised dealers
New Delhi, September 19, 2025 – Royal Enfield has announced a partnership with Flipkart, marking the motorcycle brand’s entry into e-commerce sales. Beginning September 22, 2025, customers will be able to purchase Royal Enfield’s 350cc motorcycles directly through the Flipkart platform.
The collaboration aims to make the company’s popular mid-size motorcycles more accessible and convenient to buy. With just a few clicks, customers can choose from the complete 350cc range, which includes the Bullet 350, Classic 350, Hunter 350, Goan Classic 350, and the newly launched Meteor 350.
Initially, the option to purchase online will be available in five major cities—Bengaluru, Gurugram, Kolkata, Lucknow, and Mumbai. Buyers will also benefit from flexible payment options along with full GST input eligibility on purchases made through Flipkart.
While the purchase journey will be digital, Royal Enfield has ensured that delivery and after-sales support will remain with its authorised dealer network in these cities. This approach combines online convenience with the brand’s established customer service and ownership experience.
Commenting on the development, B. Govindarajan, Managing Director of Eicher Motors Ltd. and CEO of Royal Enfield, said the partnership reflects the company’s mission to make the motorcycling experience more accessible. He added that while the buying process is simplified through e-commerce, the final handover and service support will continue to deliver the personal and authentic touch associated with Royal Enfield.