UDAIPUR : PVR INOX Limited, India’s largest and most premium cinema exhibitor, announced the opening of its luxury cinema at Urban Square Mall in Udaipur, Rajasthan. This six-screen multiplex, the largest in the city, offers a seating capacity of 1009 seats. It features the first INSIGNIA cinema format in Udaipur, marking it as the city’s premier luxury cinema destination.
This launch enhances PVR INOX Limited’s presence in Udaipur with a total of 14 screens across 3 cinemas and in Rajasthan with 82 screens in 21 cinemas. Overall, the company now boasts 373 screens across 80 properties in West India.
Strategically located at Udaipur’s prime shopping destination, the new multiplex includes last-row plush recliners, spacious legroom, and on-seat dining options in its 5 premiere auditoriums. The INSIGNIA auditorium is equipped with luxurious recliners for ultimate comfort. Cutting-edge technologies include 2K projectors, next-gen 3D screens, and advanced Dolby ATMOS sound for immersive audio.
Mr. Ajay Bijli, Managing Director of PVR INOX Limited, expressed his pleasure in expanding their presence in Rajasthan. He highlighted the introduction of the INSIGNIA auditorium and the company’s commitment to providing high-standard entertainment experiences.
Mr. Sanjeev Kumar Bijli, Executive Director of PVR INOX Limited, shared his excitement about launching the biggest cinema in Udaipur. He emphasized the importance of Rajasthan to cinema lovers and the experiential cinema viewing offered by the INSIGNIA format, predicting it will become a favorite destination for moviegoers.